ALEX CARLSON, DESIGN & ILLUSTRATION

A collection of original prints, graphics, and material details by Alex Carlson.

This seasonal pack was a team effort to institute a new supply chain for an over-dyed wash pack for the classic 574.

Between myself on materials, our footwear development team, and sourcing teams, we came across and overcame many hurdles to deliver a unique look with no two pairs alike.

The Spitfire Suede isn't for the faint of heart.  With bold colors, lux materials, and screaming fast graphics, this sneaker is for those who live feet first.  This classic Suede update has been distributed worldwide in all markets and age groups.  This style Garnered over 10,000 'likes' on Instagram and Facebook in a matter of minutes and nearly sold out in juniors and kids within it's first month.  

Original color, materials, and graphics by Alex Carlson.  ©PUMA

Animal motifs in kids footwear and fashion have always been on trend.  For the AW14 season, the market plush was flush with fun styles and cute animal faces all around the industry.  In an effort to play in this space, I was tasked to create a fun yet athletic take on the bustling animal world through the lens of PUMA.  With out athletic heritage and ability to take risks, I designed a ferocious Shark with a new easy-on easy-off hook-and-loop system.  A faux-stingray texture all over the upper and fun screen printed eyes and teeth complete these fun sneakers.  

For the Spring/Summer season, PUMA takes to the tropics with these fun and vibrant takes on classic styles.  With original color, material, and graphics, the Tropicalia story is one for the beach.  

While working for Converse Shoes I had the privilege of working on a large portion of the DC Comics collaboration.  With the help of some of the most classic faces in the comic world, I set out to create colorful, eye catching prints.  What's better than classic American characters on America's most classic sneaker?  The Wonder Woman ox and Killer Croc high tops have been featured worldwide, getting features on Sneakerfreaker, Highsnob, Kicksonfire, Nylon, LA Times, and Glamour. 

All sneakers featured here are screen printed on canvas.  

Designed by Alex Carlson for ©Converse in collaboration with ©DC Comics

Thundercats, HO! This collaboration with DC Comics and Converse was for the 80's kid in all of us.  Full of material and print details, these sneakers are fit for any cartoon fanatic and collector alike.